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Echo Design Lab

Echo Scarf Labels - a 'Second Life' as Art

Posted by agothelf@echodesign.com | March 26, 2009 | tags:

Last week I visited the Museum of Art and Design - affectionately known as MAD - and saw one of the most enjoyable exhibitions I have ever seen! It is called "Second Lives" - which references the fact that all of the art is created from everyday materials and items that have been reinvisioned and refabricated into a new existence. Many of the exhibits are simply beautiful or fascinating because of their forms and the way the materials are used, but many of the works of art are also making social or political commentary based on the relationship between the materials used and the finished product. For instance, there is a powerful necklace that has almost a tribal feel to it, which upon inspection you find is made of gun triggers. Similar to the way tribes might have created headpieces and necklaces out of animal teeth or feathers, this necklace is like an urban war piece. The same is true of a jacket made entirely of military dog tags. I don't want to give away much because the surprise of discovery is part of the fun and strengthens the impact. But I must mention one other piece because it holds special significance. On one wall is a giant wallhanging that has an almost photographic representation of a garment worker at her sewing machine. It is all in grey scale, but as you get closer you realize that it is made up entirely of sewn labels. My daughter, who is 14, suggested we should look to see if there were any Echo labels from our scarves - and to our enormous pleasure we found many! It was like "Where's Waldo" as we all searched for the Echo scarf labels! The exhibition has tremendously broad appeal for both young and old, and even people who aren't particularly fond of art museums will find this fascinating. "Second Lives" closes April 19th - it really is a must see! - Meg


Ruched Rain Coat in Lucky Magazine

Posted by agothelf@echodesign.com | March 23, 2009 | tags: , ,

Check out Echo's ruched rain coat in the April issue of Lucky Magazine!  Thanks Lucky!


How a silk scarf is made

Posted by agothelf@echodesign.com | March 03, 2009 | tags:

Over five thousands of years ago, a woman in China was drinking tea when a silkworm cocoon fell into her cup.  She unraveled the cocoon and proceeded to wrap the thread around her finger.  It was this strange occurrence that the history of one of the world’s most valuable fabrics was born.  Though this legend may seem like a myth, it is in fact the true fate of every silkworm to this day.  In Hoi An, Vietnam, I had the opportunity to see the beginning stages of the silk scarf being born.  I walked into the silkworm factory where I could see and hear hundreds and hundreds of silkworms munching on mulberry leaves and forming the important cocoons.  Here we learned that the mulberry trees are crucial in making silk and that the silkworms must have a specially controlled environment while they are eating in order to produce the best silk.  They must be kept at 65 degrees F and cannot be subjected to loud noises or strong odors like fish, meat or sweat.  As we wandered through the factory we discovered the entire silk process from boiling the cocoons, pulling out the silk thread, to dying the silk and finally weaving it into beautiful designs.  I was in awe and couldn’t help but stop and stare at the silk scarf I was wearing and marvel at the work that went in to its creation.  The fact that my silk scarf’s creation depended on a worm eating mulberry leaves was amazing.  Yes, it may be the fate of every mulberry silkworm to live just long enough to create this silk but it is this fate that has given us this beautiful, versatile fabric that has become a symbol of luxury and beauty. Never again will I forget where my scarf, its fabric and its textile was born.  - Lindsey

 

      


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